Eddie provides an opportunity to be informed about important internal company updates one might otherwise miss, as well as seamless access for sharing public-facing content on external GE channels.
A mobile experience that would enable employees at GE both internal and external to have access to content in one place to skim, read or share directly in their mobile devices. receive news notifications daily. A quick summary that gives employees an easy way to consume important announcements or share worthy news. Employees become advocates and storytellers by easily (and safely) sharing relevant content to their own social channels. Employees become contributors by creating and submitting original and found content through the platform.
Effective Collaboration | Contextual Inquiry | Interaction/Visual Design Proposals | User Interviews | Wireframing | User Testing | Managed a team of Lead Interaction & Visual designers Available on Apple Store and Google Play Store
Effective Collaboration | Contextual Inquiry | Interaction/Visual Design Proposals | User Interviews | Wireframing | User Testing | Managed a team of Lead Interaction & Visual designers | Brand compliant Design
Some Random Screenshots from the mobile app.
GENPACT collaborated with GE corporate communications team partnered with a design agency in the beginning. We were quick at proposing enhanced design concepts after a brief study of the requirements and the proposals, those were quite liked by GE leadership. We took over the overall UI UX responsibility and connected with the product owners to conduct some user interactions and interviews. We continuously collaborated with the Product Owners, Dev. team and managed the overall Interaction and visual design effort while implementation and launch. We received great appreciation and accolades for this project.
Mobile app was launched worldwide – on iOS and Android platforms (After completing 2 successful years, Eddie was shut down in 2019 at GE)